“The Best Option” Short Movie

Creator: Serge Goriely|Art form: Cinema|Knowledge valorisation : Outreach|Place: European Parlament,.|Location : Offline|Target group: Public authorities & policy makers|Domains: Digital Age|Duration : Event
Credits: Brunel
Credits: Brunel

Movie to stimulate dialogue

Challenge: Introducing a political debate in a human manner

The Panel for the Future of Science and Technology at the European Parliament aims to provide impartial information of the opportunities, risks and ethical implications of the development of Science and Technology to other Parliamentary Bodies. One of its main thematic priority is Artificial Intelligence (AI).
To introduce debates about AI public perspectives, a 20 minutes long short-movie based on one of his theatre piece was commissioned to Serge Goriely and his production company : Arkadinia asbl.
The movie called “”The Best Option””, tells the story of Mina, who is one of the rare humans selected by a mysterious company to get an AI implant that will supposedly help her achieve her potential. It also refers to AI in its experimental form, as it is a photo-film with computer generated voice.
The premiere was held at the European Parliament on the 14. November 2022 and has since been displayed many times to open debates on AI and deepen the reflexion on its social and political challenges.

Resources needed

Costs of the film : 15 000€

Purpose of artistic intervention

Using a movie instead of a conference paper makes it easier for the targeted public to feel moved and react to a specific topic, as the viewer can project themselves in the movie more than they can when solely hearing facts

Replication

Since the first diffusion, the movie has been used in different conferences on AI and AI related strategies. For example, it has been displayed at the Universities of Nice (France), UCLouvain (Belgium), Aix-Marseille (France) and Montreal (Canada), at the World Artificial Intelligence Cannes Festival, at the European AI Week 2023 in Bruxelles, at the International Science Film Festival (2023), at the Festival Seriesland in Bilbao, at the festival Die Seriale, etc.
If you want to use this movie, please contact its producer.